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Michelle Bregozzo  // Posts published by Michelle Bregozzo

26 Jan Posted by Michelle Bregozzo in Social Media | 5 comments

Facebook launches creative new ad format, “Sponsored Stories”

Facebook launches creative new ad format, “Sponsored Stories”

Facebook has just added a new feature to its site called “Sponsored Stories.” This means that when you ‘check-in’ to a store, tag a brand in your comment, or ‘like’ a company, if they are advertising with Sponsored Stories, their ad will pop up on your friends’ news feed on the right hand side where...

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17 Jan Posted by Michelle Bregozzo in Trends | 3 comments

Why Does Nostalgia Spike as Millennials Transition?

Why Does Nostalgia Spike as Millennials Transition?

A few weeks ago, an article was published in AdAge that said “…millennials, all 71.3 million of them, are now just old enough to get nostalgic.” Being a millennial myself, I was intrigued. Nostalgia is defined as a wistful desire to return in thought or in fact to a former time in one’s life; a sentimental yearning...

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Can a brand really be your friend?

Can a brand really be your friend?

What’s the best method to seek revenge on a cheating boyfriend or girlfriend?  If you Google it, you will find anything from “ignore him” to “sleep with his brother.”  If that’s not quite what you’re looking for, you can take note from this guy who sought revenge on his ex by sabotaging her Netflix cue...

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16 Nov Posted by Michelle Bregozzo in Culture | 4 comments

A Gringa experiences Día de los Muertos

A Gringa experiences Día de los Muertos

Traditionally, Romeo and Juliet is considered a tragedy, right?  That is, you would never consider it to have a happy ending.  Except, maybe in Mexico… About 2 weeks ago I had the chance to go to Mexico with 2 of my best friends to visit another friend who is currently living in Guadalajara.  He took us...

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How Connected Are You?

How Connected Are You?

A while back I was reading this cartoon in Glamour magazine: And then a few weeks ago as some friends and I were coming home from a weekend at Lake Havasu, we asked one of the girls on the trip to share her photos with us on Facebook. And then she said four words I...

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Are you Irrational?

Are you Irrational?

I recently finished reading the book, Predictably Irrational by Dan Ariely. which explores “behaviorial economics.”  (Basically a fancy way of saying how psychology affects the way we make decisions). Have you ever wondered why you will clip coupons, but splurge on the $4 coffee every day?  Or why your food will disappear from the fridge but the...

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28 Jul Posted by Michelle Bregozzo in Social Media | Comments

You can’t eat a virtual cupcake.

You can’t eat a virtual cupcake.

While it may be kind of fun to receive a Facebook virtual gift, when you think about it, what is your friend really going to do with a virtual  or   ?  And this  is definitely not going to kill the burn of any tequila shot I’ve ever tried. While it may be cool to see...

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